Introduction
Are you a copywriter aspiring to become a professional in SEO Copywriting? Then, this blog post is for you. Many times, a lot of copywriters believe copywriting is just about writing sales copy. Well they are right. But, it is also mandatory they understand copywriting has varieties of types. One of this is SEO copywriting specialist.
Types of Copywriting
SEO Copywriting: That is “SEARCH ENGINE OPTIMIZATION (SEO)” copywriting. This type of copywriting focuses on using frequently searched words on search engines such as ‘google’ to write sales copy. Read more about SEO copywriting here.
Marketing Copywriting: One of the vivid example of marketing copywriting techniques is ‘sales funnel copywriting’. This marketing copywriting technique utilize an interesting marketing tactics. Read more here.
In addition, other types of copywriting include: Brand Management Copywriting, Technical Copywriting, Email Copywriting, etc.
Are you good at SEO copywriting?
Now, you have gotten a foundational knowledge of copywriting and SEO copywriting. Therefore, ask yourself this question: “which aspect or combination of aspects of copywriting do I fit in perfectly?
One of the mistakes people make is engaging in activities they do not have a fit for. Hence, they do not have the capacity to give it all it takes to become professionals. Therefore, specifically ask yourself if you have the characteristic, interests, and abilities needed to deliver the SEO copywriting specialist job well before venturing into it.
What does an SEO Copywriting Specialist do?
Before we move on, it is compulsory to understand that SEO copywriters showcase their work mostly online through web pages. Hence, below is an outline of the major job of an SEO copywriting specialist:
1.) Driving traffic to a website.
2.) Writing interest-provoking content at home and about pages.
3.) Constantly writing articles and blog posts to increase awareness and sales.
4.) Lead generation.
5.) Promoting sales of products on sales pages through sales copy, etc.
Also, for you to really be a specialist in SEO copywriting, there are aspects of copywriting you should be knowledgeable about. Examples are social media copywriting, Email copywriting, etc.
5 steps to becoming SEO copywriting Specialist
In addition, below are the steps that guide you on your journey towards becoming an SEO copywriting specialist.
1.) The first step I would implore you to take is to ask yourself again and again if copywriting is what you would love to devote your time and energy to. This is because anything worth doing at all is worth doing well.
2.) Furthermore, either failure or success, all starts from the mind. Hence, it is imperative to prepare your mind to succeed. Tell your mind you are not stopping until you achieve the goal of becoming an SEO copywriting specialist. You can even write it down and keep reading it every morning. This little task can produce surprising results.
3.) In addition, you take action. No matter how much you wish it, if you do not take action, you waste your time. Do your homework, and make your research. Take courses on learning sites. Attend pieces of training and be certified.
4.) Furthermore, get a mentor and create a good job profile online. One of the numerous sites you can do this is on LinkedIn.
5.) Lastly, search for jobs to put some finesse to your expertise. Because, no matter the knowledge you have, practicing with it will make you better at it. You can do it.
Hello Olivia,
Your article content is very helpful and informative for a beginner like me. Thank you so much for sharing this!
-John
https://johnromerofreelancer.wordpress.com/