The Science of Selling (2016) is a detailed handbook on the science of making a sale. Combining insights from neuroscience and social psychology, this guide presents an evidence-based approach to making a convincing pitch.
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SUMMARY OF The Science of Selling Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal By David Hoffeld
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The Science of Selling (2016) is a detailed handbook on the science of making a sale. Combining insights from neuroscience and social psychology, this guide presents an evidence-based approach to making a convincing pitch.
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